On Friday, for every person searching for Brad Pitt, Tom Cruise, Paris Hilton, Ronaldinho, David Beckham, Allen Iverson, Kobe Bryant, Tiger Woods, Jay-Z, or Oprah, there were 7.5 persons searching for Bolt, based on trend data from internet site Google. In fact Sunday Finance could not find an athlete, pop star or politican more searched for than Bolt following his world record wins in the 100-metre, 200-metre and 4x100 relay at the Olympics in Beijing, China.
Not even Superman is more visible online. For every person searching for Superman, five searched for Bolt up to Friday. It is not easy to beat Superman which is one of the most searched items on the internet. Sunday Finance compared the two, utilising Google Trends which analyses how many searches have been done for the terms over time. Google then shows the results graphically. In terms of news results there were 7,776 for Superman versus 39,216 for Bolt. The news section highlights most current webpages, which is important because simply typing in Superman or Bolt in the main search area will garner both old and new webpages-which of course would favour Superman many times over.
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